Fragrance with Conscience
Sustainability isn't a marketing checkbox for us — it's inherent to the ancient craft we practice. The deg-bhapka process is one of the most environmentally gentle methods of fragrance creation.
Zero Waste Distillation
The deg-bhapka process uses water as the only medium — no chemical solvents. Spent botanicals are composted back into the fields.
Biodegradable Packaging
Our boxes use FSC-certified paper. Packing material is shredded recycled kraft. No single-use plastic in any shipment.
Direct Artisan Trade
We pay Kannauj distillers directly — 30% above market rate — ensuring their craft is economically viable for the next generation.
Low Carbon Footprint
Small-batch production, local sourcing, and concentrated formulas (10ml = 150ml spray) mean dramatically lower emissions per use.
Glass & Recyclable
All Itterio bottles are glass. Our secondary packaging is fully recyclable. We're working toward a bottle return program.
Seasonal Harvesting
We harvest only in season, respecting natural growth cycles. No forced cultivation, no chemical accelerants.